The Client.
Bamboo LLC is a loyalty software company based in Chicago, IL. The founders have been in the gaming cafe software business, and wanted to build a digital solution to retain and bring in more customers.
The Challenge.
The founders of Bamboo saw success in their deployment of the Bamboo Rewards platform. The iPad Apps and Web App that Simpalm developed allowed clients to monitor the activity of their gaming cafes and reward the customers for their loyalty through milestone tracking and custom promotions. The Bamboo founders saw the potential for an enhancement to the platform that could help to better serve the customers, who very often would be redeeming cash rewards at these locations. The redemption process required the customers to interact with an on-site merchant, which created friction in the process at these busy locations, and so the founders sought a way to streamline and automate this process of redeeming cash rewards.
The Solution.
Simpalm worked with the Bamboo team to create a web based kiosk application that would be used at a kiosk terminal. The web app would mirror the functionality of the existing Bamboo Customer iPad app, which lets customers login to their accounts, acquire loyalty points, and redeem rewards. This app however would be set up in kiosk mode on a portrait oriented, touch screen monitor for a grander user experience, and it would offer the additional feature of redeeming cash rewards directly from the terminal. The kiosk would be connected to a cash dispensing machine, so that when a customer redeems a cash reward it will be dispensed directly below. This would streamline the redemption process by removing the need for the customer to seek the assistance of an attendant.
Kiosk App Features.
Customer Login.
Customers can log in to an existing account using their phone number.
Customers can sign up at any location to create a profile
Customers can manage their profile settings from the kiosk terminal.
Points and Milestones.
Customers can check in to the location to earn a point
The points will be tracked to achieve milestones and earn rewards
Rewards .
Customers can receive rewards from milestone achievements and custom promotions
Customers can view their available rewards and previous redemptions at the location.
Reward Redemption.
Customers can redeem a cash reward directly from the kiosk.
To redeem a cash reward, the customer must enter an OTP sent via text message
With the correct OTP, the cash will be dispensed directly from the terminal
For non-cash rewards, customers can initiate the redemption process at the terminal, to be completed with the attendant
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